Category Archives: St. John

VPOD: Vintage St. John Tank Dress


Vintage St. John Tank Dress 1ambassadorpics087

If you’re a knitter, you’ve probably heard about the Curse of the Boyfriend Sweater.  It seems that toiling with knitting needles to knit your boyfriend a sweater often leads to a break-up. But knit your boyfriend a dress, and you can end up a with fairy tale ending.

Back in 1962, in an attempt to impress her boyfriend, Marie Gray knitted a sweater dress and, the rest, as they say, is history. That same boyfriend went on to become both her husband and the CEO of her premiere knitwear company, St. John.

Today’s VPOD features a youthful, fresh, sleeveless knit tank by St. John embellished with copper color paillettes and crystal rhinestone detail.  St. John pieces pack beautifully and this is an especially fun find for those of you ready to trade tropical breezes for sub-zero wind chill.

It’s beautiful warm-weather fashion for a vintage fashionista!

Available at Chi Chi and the Greek. | Discovered at TheFind.com.

(To receive the VPOD via email with detailed size, price and purchase information, sign up for my growing email mailing list here. Your information will never be sold or shared and you can unsubscribe at any time.)

VPOD: Vintage 1970s Unsaintly St. John Knit Dress



I’m reading Richard Branson’s book Business Stripped Bare: Adventures of a Global Entrepreneur. His Virgin Group is one of the most recognized lifestyle brands in the world so he has a little something to say about branding (plus I’m a die-hard Virgin America fan!)

Point is, I have branding on my mind and brands stand for something. So I was pleasantly surprised when I spied today’s darling VPOD and saw that it had a St. John label. I’ve never associated St. John with youthful clothing and with Angelina Jolie as the face of the conglomerate, I’m sure not many other people do either. St. John to me has always meant knit, conservative, and classy.

But this 1970s mini dress with its knit bodice and rows of ruffles screams youthful, fresh and flirty. Plus it’s versatile enough to dress down for day or dress up for night–which makes it a great packer for the global traveler.

It’s an unsaintly but sophisticated St. John for a vintage fashionista!

Available on eBay from optarevintage.

(To receive the VPOD via email with detailed size, price and purchase information, sign up for my growing email mailing list here. Your information will never be sold or shared and you can unsubscribe at any time.)


© Mary Kincaid 2006-2009
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