If you’re a knitter, you’ve probably heard about the Curse of the Boyfriend Sweater. It seems that toiling with knitting needles to knit your boyfriend a sweater often leads to a break-up. But knit your boyfriend a dress, and you can end up a with fairy tale ending.
Back in 1962, in an attempt to impress her boyfriend, Marie Gray knitted a sweater dress and, the…
I’m reading Richard Branson’s book Business Stripped Bare: Adventures of a Global Entrepreneur. His Virgin Group is one of the most recognized lifestyle brands in the world so he has a little something to say about branding (plus I’m a die-hard Virgin America fan!)
Point is, I have branding on my mind and brands stand for something. So I was pleasantly surprised when I spied today’s…
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